1. Introduction
Urban Vitality Hub Ltd (“we,” “our,” or “us”) is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, store, and share your information in accordance with the UK Data Protection Act and the General Data Protection Regulation (GDPR), and your rights regarding your personal information.
2. What We Do
Urban Vitality Hub Ltd provides:
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Nutritional therapy services to support health through diet, lifestyle, and supplement advice.
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Preventative healthcare and optimisation of physical and mental well-being.
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Support for chronic conditions via personalised nutrition plans and functional testing.
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Through consultations, dietary and lifestyle analysis, and biochemical testing, we aim to identify underlying causes of health concerns and create personalised plans for each client.
3. How We Obtain Your Personal Data
You may provide personal data by:
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Completing a nutritional therapy questionnaire.
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Signing a terms of engagement or consent form.
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Participating in consultations or workshops.
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Communicating via email, telephone, the Better Practise app.
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Making payments online or by card.
This data may include:
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Basic details: name, address, email, phone number, and next of kin
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Medical and health information: history, current conditions, diet, lifestyle, medications, supplements, and test results
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GP or other healthcare provider contact details
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Bank or payment information
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We process this data to provide direct healthcare. Our lawful basis for processing your personal data is legitimate interest and, in some cases, contract administration.
Information from Other Sources
We may also obtain:
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Biochemical test results from laboratories
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Medical or treatment information from other healthcare providers (with your consent)
If you do not consent to us coordinating with other providers, our care may be less effective.
4. How We Use Your Personal Data
We act as a Data Controller and, in some cases, Data Processor for your personal data. We will only use your information for:
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Providing direct healthcare and personalised nutritional advice.
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Processing applications, payments, and memberships.
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Communicating appointments, events, and updates.
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Coordinating care with other healthcare providers (with your consent).
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Complying with legal and regulatory obligations.
We may also use anonymised case histories for research, training, or professional development, but only with your explicit consent.
We will never sell your data.
5. Sharing and Disclosure of Data
We treat your data as confidential. However, we may share it with:
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Our professional bodies (ANP, GNC, BANT, CNHC) to process complaints or verify practitioner status.
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Trusted service providers (e.g., secure databases, email platforms, payment processors) under confidentiality agreements
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Regulatory authorities when legally required (e.g., safeguarding, serious crime, or court orders).
We will seek your express consent before sharing information with your GP, other healthcare professionals, or third-party wellness services, except in cases of vital interest (e.g., risk of serious harm).
6. Your Rights Under GDPR
You have the right to:
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Access your personal data (subject access request).
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Request corrections or updates to your data.
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Request deletion or restriction of processing where legally permissible.
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Object to certain types of data processing.
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Receive a copy of your personal data in a portable format.
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Withdraw consent for marketing at any time.
To exercise your rights, email hello@urbanvitalityhub.com We respond to all requests within 20 working days.
7. Data Storage and Security
We protect your personal data by:
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Storing information in secure, encrypted, cloud-based systems (AWS).
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Restricting access to authorised personnel only.
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Using encryption on laptops and secure servers.
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Complying with PCI DSS v3.2 for payment processing.
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Ensuring all external processors meet GDPR and data security standards.
We also have 24/7 infrastructure monitoring and backup systems to safeguard against data breaches.
8. Data Retention
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Client records are retained for the period of 7 years.
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Records of barred or excluded clients are retained to protect public safety.
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Data is securely deleted when no longer required.
9. Website Data, Cookies, and Analytics
We use cookies and analytics to improve website functionality:
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Session cookies for secure logins and form submissions (expire when you leave the site).
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Google Analytics cookies to monitor anonymous site usage and improve our services.
We do not use cookies to collect personally identifiable information.
You can control or delete cookies via your browser settings.
10. Marketing and Consent
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By joining Urban Vitality Hub Ltd or subscribing to our updates, you consent to receive newsletters, event invitations, and professional offers.
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You can opt out at any time via email or the unsubscribe link.
11. Complaints
If you have concerns about how we handle your data, please contact us first at hello@urbanvitalityhub.com
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO): https://ico.org.uk.
12. Updates to This Policy
We may update this Privacy Policy from time to time to reflect legal or operational changes. The latest version will always be available on our website.
13. Contact Us
Urban Vitality Hub Ltd
Email: hello@urbanvitalityhub.com



